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Sashi Kiran, Founder and Director, FALCONBRICK Technologies tells CW about company plans.What inspired you to launch FalconBrick Technologies and what specific inefficiencies in the construction industry were you looking to address?The idea emerged when we wondered why the $ 600 billion Indian construction industry is plagued with project delays and cost overruns. Digging deeper, we found that projects were being managed in very outdated ways, leading to huge chaos during execution. We believed technology had a clear answer and with our collective experience in construction and technology, we set out to build this.How does FalconBrick鈥檚 platform enhance transparency and efficiency on construction sites?聽Our construction management platform is a single unified system with a mobile app for聽 site staff and a suite of live dashboards and predictive data analytics for senior management. It benefits projects in three ways: real-time monitoring, thus quicker project completion; quality improvement leading to reduced rework costs and defect-free handover; and seamless coordination between all stakeholders, including contractors, builders, architects, external consultants and third parties.What has been the adoption journey like? Have there聽 been any challenges in convincing the industry to embrace this technology?Earlier, we did face adoption challenges, especially among site staff. For this, we introduced specific features, such as zero-internet usage functionality, customisation to specific project needs, and a very robust support system via our customer success team. As a result, our growth today is mainly driven by onsite users, who find it beneficial and frictionless to use.Who can benefit from FalconBrick beyond builders? Does it cater to contractors, developers or聽 other stakeholders?Today, FalconBrick is being聽 used in 300+ projects across聽 10 cities by developers (large and small) such as Prestige, Embassy, My亚博体育官网首页, Aparna Constructions and K Raheja; PMCs such as JLL, CBRE and Colliers; and contractors such as L&T, NCC and Capacit'e Infraprojects. Also, it has been implemented across a variety of segments such as residential, commercial, industrial, institutional and infrastructure as well as fitouts and interiors.聽With digital adoption growing in construction, how do you see the future of tech-driven solutions shaping the industry?Undoubtedly, technology will play a key role if the sheer scale of construction projects being conceptualised has to become a reality. However, the main problem crippling the industry is the severe shortage of critical execution skills such as project estimation, budgeting, agile project management, and schedule and cost control. Hence, technology innovations that can address these specific areas will prove to be the key differentiators.